Affirm, a payment network, and New Look Vision Group, a leading North American optical retailer, have announced a new partnership in Canada. This collaboration introduces Affirm’s pay-over-time options to customers shopping at New Look Vision Group’s banners, including New Look Eyewear, Greiche & Scaff, Vogue Optical, and IRIS.
Approved Canadian customers can now select Affirm at checkout to split purchases of prescription glasses, sunglasses, or contact lenses into biweekly or monthly payments. Customers can choose a customized payment plan that aligns with their needs, and Affirm states that no late or hidden fees will be applied.
Antoine Amiel, President and CEO of New Look Vision Group, commented on the partnership, stating, “We’re proud to partner with Affirm in Canada, advancing our vision of making high-quality vision care more accessible and affordable to consumers across the country. Eyewear is often a necessary investment, and offering a flexible way to pay helps remove a meaningful barrier for many consumers. Integrating with Affirm helps us offer shoppers greater confidence and clarity over how they pay, without compromising on quality or experience.”
Wayne Pommen, Chief Revenue Officer at Affirm, added, “Eyewear and prescriptions are tailored to meet individual needs, and the way people pay should be no different. By teaming up with New Look Vision Group, we’re thrilled to offer personalized payment options without any late fees or hidden charges. Consumers should not have to worry about gotchas or fine print when shopping for vision care, and with Affirm they don’t have to.”
New Look Vision Group joins Affirm’s network of nearly 360,000 merchants as of March 31, 2025. Affirm also partners with other major Canadian retailers such as Amazon, Apple, Samsung, Brown’s Shoes, and CheapOair. Affirm’s mission focuses on providing transparent financial products without late or hidden fees.
New Look Vision Group, headquartered in Montreal, operates 476 locations primarily under the Iris, New Look Eyewear, Vogue Optical, and Greiche & Scaff banners, and also manages a lens manufacturing facility in Canada. Payment options through Affirm Canada Holdings Ltd. are subject to eligibility and depend on the purchase amount, varying by merchant and potentially not available in all provinces or territories. Rates range from 0-31.99% APR, subject to provincial regulations, and a down payment may be required.
