Affirm, a payment network, has announced an expanded partnership with Wayfair Inc., the home goods retailer. This collaboration integrates Affirm’s pay-over-time solution directly into Wayfair’s checkout process, launching in anticipation of Wayfair’s Way Day sales event from October 26-29 and the upcoming peak holiday shopping season.
Eligible customers shopping online or in-store across the entire Wayfair family of brands—Wayfair, Joss & Main, AllModern, Birch Lane, and Perigold—can now select Affirm at checkout. The partnership, which began in 2017, aims to provide customers with more flexible payment options for their purchases.
Curtis Crawford, head of fintech and loyalty at Wayfair, stated, “At Wayfair, we’re always looking for ways to make it easier for customers to create their dream spaces, which includes flexible and attractive payment options. That’s why we began offering Affirm in 2017. Over the past eight years, we’ve seen how much Wayfair shoppers value using Affirm to bring home the items they love. Integrating their pay-over-time solution directly at checkout was a natural next step, and we’re excited to give shoppers even more clarity and convenience as they get ready for Way Day and the holiday season.”
To use Affirm, shoppers select it as a payment option online or scan a QR code in-store. After completing a quick eligibility check, approved customers can choose from customized biweekly or monthly payment plans spanning up to 36 months, with rates as low as 0% APR. Affirm maintains a policy of never charging late or hidden fees. For example, a $700 purchase might result in payments of $63.18 per month over 12 months at 15% APR. Payment options are subject to eligibility and provided by Affirm’s lending partners.
Pat Suh, SVP of Revenue at Affirm, commented, “Home is where many shoppers choose Affirm, and Wayfair has been an important partner in bringing that choice to life. With this expanded partnership, we’re making it even easier for consumers to discover Affirm and shop for their homes with payment options they can trust.”
Affirm’s mission focuses on providing transparent financial products. The company aims to empower consumers to manage their spending and savings responsibly, while offering businesses tools to support growth through a payment network designed for trust and transparency. Loans by Affirm Loan Services, LLC, are made or arranged pursuant to a California Financing Law license. Rates range from 0–36% APR.
