SWBC’s Employee Benefits Consulting Group and Certilytics, Inc. have announced a strategic partnership to deliver insights-driven, proactive benefit planning strategies to SWBC’s clients. This collaboration integrates Certilytics’ AI-powered healthcare intelligence with SWBC’s benefits expertise, aiming to enhance employee well-being and reduce costs.
Through this partnership, SWBC will utilize Certilytics’ AI-powered predictive population health insights. These insights are designed to identify future health risks, uncover opportunities to improve health outcomes, and recommend strategies that proactively enhance employee well-being while aiming to lower costs for employers and employees.
Key advantages cited for employers include the ability to design plans that prioritize preventive care and reduce long-term expenses, identify coverage gaps and recommend solutions to improve satisfaction and retention, forecast utilization patterns for more efficient benefits budget allocation, and offer personalized options that support diverse employee populations and promote overall wellness.
Andrew Grove, CEO of SWBC Employee Benefits Consulting Group, stated, “Our partnership with Certilytics marks a significant step forward in delivering smarter, data-driven strategies for our clients. By leveraging AI-powered healthcare data management and advanced predictive analytics, we’re able to provide clear ROI, improve engagement, and drive better health outcomes.” He added that the collaboration reflects their commitment to innovative solutions enabling employers to make data-driven decisions for more efficient, affordable care.
Andy Ottum, Executive Vice President at Certilytics, commented, “We’re excited to provide advanced AI-driven analytics to SWBC to support forward-looking, insights-based strategies for its clients. With our predictive benefit intelligence, SWBC’s clients will succeed, and employees will be healthier.”
SWBC is a diversified financial services company headquartered in San Antonio, Texas, providing a range of services including insurance, mortgages, wealth management, and employee benefits. The company operates across all 50 U.
S. states and Mexico.
Certilytics, founded in 2014, is a privately held company focused on bringing AI-inspired predictive models and forward-looking business intelligence to the healthcare ecosystem. Its services are utilized by benefit consultants, large employers, health plans, providers, and government entities, leveraging machine learning and software engineering to manage and extract value from customer data assets for improved workflows and decision-making.
