Wisetack, the leading platform for embedded pay-over-time options for in-person services, has announced a new forward flow capital partnership with Group 1001. Under this agreement, Group 1001 will purchase home services and home improvement loans originated through Wisetack technology and its network of merchants and SaaS partners. This transaction provides a significant capital commitment to Wisetack, enabling it to offer competitive terms to borrowers and create new growth opportunities for merchants.
Focused on the home services sector, this long-term collaboration aims to deliver better rates and flexible payment options, allowing merchants to close more sales while assisting customers in managing the cost of essential projects such as plumbing, HVAC, and electrical work.
Andrew Kenney, Chief Investment Officer at Group 1001, stated, “We are pleased to partner with Wisetack and support the company’s continued leadership in the home improvement financing market. With a common focus on innovation and delivering lasting value to our customers, we look forward to this partnership and driving new growth opportunities.”
Bobby Tzekin, co-founder and CEO of Wisetack, commented, “Both Wisetack and Group 1001 are committed to building a long-term strategic relationship. This partnership allows us to continue scaling our platform while delivering even greater value to the merchants and customers we serve.”
Wisetack, founded in 2018 in San Francisco, has rapidly grown to be a provider of financing in home services. The company’s embedded lending platform also has a presence in other verticals, including elective medical and car repair. Wisetack was recently listed at the #21 spot on Inc. 5000’s report of fastest-growing private companies in the U.
S. and at the #15 spot on Deloitte’s Technology Fast 500 program. It is backed by venture capital firms such as Greylock Partners, Quadrille Capital, Insight Partners, and Bain Capital Ventures.
Group 1001 Insurance Holdings, LLC is an insurance and annuities group that reported combined assets under management of approximately $68.5 billion and provided over 493,000 active annuity contracts and life insurance policies as of March 31, 2025. The company, which includes brands such as Delaware Life, Gainbridge®, Clear Spring Life and Annuity Company, Clear Spring Property and Casualty Group, Clear Spring Health, and the RVI Group, focuses on empowering companies and offering accessible financial solutions. As of March 31, 2025, Group 1001 had more than 1,500 employees.
