Williamsburg Therapy Group (WTG), a mental health practice offering doctoral-level care, has been named the exclusive in-person mental health provider on the Thatch Marketplace, integrating its concierge-level services into Thatch’s modern benefits ecosystem for employers and benefit consultants leveraging Individual Coverage Health Reimbursement Arrangements (ICHRA) and Health Savings Accounts (HSA).
This partnership enables employees using Thatch to access private, in-person therapy experiences in WTG’s state-of-the-art offices across New York, Austin, Chicago, and Miami. Williamsburg Therapy Group, known for its network of doctoral-level psychologists, psychiatrists, and postdoctoral fellows, provides coordinated care designed with attention to quality, design, and hospitality, mirroring today’s premium health and wellness environments.
Dr. Daniel Selling, Founder and CEO of Williamsburg Therapy Group, stated, “Thatch is building the infrastructure for the next generation of employer health benefits, and Williamsburg Therapy Group brings the clinical excellence, design sophistication, and scale to match that vision. Together, we’re making concierge mental health care accessible within modern, flexible benefit structures.”
While telehealth has expanded access to mental health services, the selection of Williamsburg Therapy Group as Thatch’s sole in-person provider highlights a recognition that face-to-face therapy remains crucial for achieving meaningful clinical outcomes and fostering genuine therapeutic relationships. In-person sessions are often associated with deeper connection, nonverbal attunement, and a stronger therapeutic alliance, factors consistently linked to better long-term results.
This collaboration reflects a broader shift in employer benefits strategies, where mental health care is becoming a central component of total health strategies rather than an ancillary service. By featuring WTG as its exclusive in-person partner, Thatch underscores a shared commitment to personalization, transparency, and seamless integration of high-quality care within flexible benefits platforms. Thatch, a next-generation benefits platform, enables employers to offer personalized health coverage through ICHRA and HSA programs, simplifying access to quality care.