Umm Al Qura for Development & Construction Company has introduced a unified digital platform to streamline property ownership processes within its Masar Destination project in Makkah, Saudi Arabia.
The new platform aims to enhance transparency and regulation by providing accurate and current information in both Arabic and English about all approved developers operating within the Masar Destination. This initiative underscores the company’s approach to urban development and its commitment to preserving the destination’s character and improving quality of life for residents and visitors.
The launch was announced during the company’s participation in the Future Real Estate Forum 2026, a significant industry event in Saudi Arabia that hosts international participants from over 120 countries and more than 300 global speakers.
Mr. Yasser Abuateek, Chief Executive Officer of Umm Al Qura for Development & Construction Company, stated that the digital ownership platform represents a strategic move to foster transparency and innovation in the real estate sector. He emphasized the company’s dedication to delivering an integrated urban experience that aligns with the objectives of Saudi Vision 2030, contributing to Makkah’s digital transformation and strengthening confidence in the real estate market through diverse residential options in a modern, sustainable urban setting.
Masar Destination, Makkah’s largest urban project, spans over 1.2 million square meters. Its extensive portfolio includes hotels, residential and hotel apartments, and integrated commercial and medical facilities, reflecting the Kingdom’s ambition to create advanced urban environments for both visitors and residents.
The project has recently secured development agreements with various developers and investment funds, bringing the total investment, including acquisition and infrastructure costs, to over SAR 63 billion. This positions Masar Destination as a notable investment hub within the Kingdom.
