Self, a zero-knowledge (ZK) powered identity protocol, has announced a new partnership with Google Cloud to integrate its privacy-preserving identity solutions with Google Cloud’s AI tooling and Web3 infrastructure, focusing on verified human users.Self utilizes zero-knowledge technology, specifically zk-SNARK cryptography, to allow users to prove their humanity and disclose specific attributes, such as age, without revealing sensitive underlying personal data like date of birth. The protocol is designed to ensure that no external entity, including its developers, has access to users’ private information, with data never being stored by third parties. Self currently serves over 8 million users, supporting 1 billion biometric passport holders across 129 countries, and tens of millions of biometric ID holders in 27 European Union countries, Turkey, Ukraine, Vietnam, Ghana, and Saudi Arabia. Audited by third-party zkSecurity, the protocol is production-ready, available on both iOS and Google Play Store, and operates without reliance on additional biometric hardware dependencies.The collaboration between Google Cloud and Self aims to support the web3 developer ecosystem by integrating new AI capabilities. This includes exploring methods to incorporate the Self Protocol within emerging AI search tools available via Google Cloud’s Web3 Portal.Furthermore, Google Cloud’s Testnet Faucet will integrate Self’s proof-of-humanity ZKPs to enhance sybil resistance. Google Cloud will also introduce a Mainnet Faucet offering that leverages Self’s OFAC (Office of Foreign Assets Control) list exclusion proofs for sanctions screening purposes.This partnership aligns with an ongoing commitment from both Self and Google Cloud to advance user privacy and protection through cryptographic ZKPs. Previous announcements include enhancing Google Wallets in the UK for age verification by April 2025, and promoting privacy by supporting EU age assurance efforts by July 2025.Richard Widmann, Head of Strategy, Web3, Google Cloud, commented on the collaboration: “The acceleration of AI in the Web3 developer ecosystem is lowering the barrier to entry for developers building in this space. Our work with Celo and Self to bring together ZKP-enabled identity technology with our Web3 developer tools on the Google Cloud Web3 Portal is a perfect opportunity to demonstrate the value and timeliness of these technologies.”Marek Olszewski, Co-Founder of Self, added: “Since launching earlier this year, Self has proven to be superior in technology and accessibility. We are honored that Google chose our SDK to provide secure, privacy-first identity solutions, and to further drive AI and Web3 innovation for real people.”Self supports both offchain and onchain attestations, with onchain attestations processed on the Celo blockchain. Google Cloud has served as a Celo partner since 2018, having run a validator and supported the protocol’s development, including sustainability-focused startups within the Celo ecosystem.