ONE STEP Co., Ltd. has announced the simultaneous launch of “Chat Market” in the U.
S. and Japan, a progressive web app (PWA) based video distribution and skill-sharing platform designed to address the high platform fees prevalent in the existing app market and maximize earnings for creators and professionals.
The development of Chat Market stems from a market observation that many live streaming and skill-sharing services levy platform fees ranging from 30% to 50% of sales. Additionally, payment processing fees to major app stores, often referred to as the “Apple/Google Tax,” can add another 30%, resulting in nearly half of a creator’s revenue being diverted. Chat Market aims to correct this “distortion” by structurally eliminating these intermediary costs to enhance creator and professional financial independence.
Chat Market features three core innovations. First, it offers an “overwhelmingly high payout rate” by operating as a web browser-based Progressive Web App (PWA) rather than a native iOS/Android app. This approach avoids the 30% platform fee paid to app stores, allowing for an industry-leading payout rate of up to 95%. For context, with 1,000,000 JPY in sales, a Chat Market creator could take home approximately 850,000 JPY, whereas typical apps might yield between 150,000 and 500,000 JPY. The PWA model also removes the need for downloads, enabling instant access via SNS links.
Second, the platform incorporates a “progressive incentive” system where the payout rate for the subsequent month is adjusted based on the current month’s sales performance. For example, monthly sales of 1 million JPY result in an 86% payout rate for the next month, climbing to 95% for 20 million JPY in monthly sales. Creators can also start with an 85% payout rate from their first month by subscribing to a premium plan, such as Option A at 3,300 JPY per month.
Third, Chat Market cultivates a focused community through an “all-paid streaming” model, setting a minimum fee of 150 JPY per 15 minutes. This strategy aims to deter casual viewers and disruptive behavior, fostering a high-quality community of committed fans and participants.
The platform is designed for broad applicability across various industries, supporting both 1-on-1 video calls and 1-to-many live streaming. Potential applications include private tutoring and language lessons in education, legal and tax advice in professional consulting, management consulting and real estate viewings in business, and live performances or game walkthroughs in entertainment. Chat Market also serves as a donation tool for charitable activities and disaster relief, promising significantly lower fees (up to 85% payout), faster fund disbursement (next month), and real-time interactive reporting via video calls compared to traditional crowdfunding.
Takashi Ono, Representative Director of ONE STEP Co., Ltd., stated that the maximum 95% payout rate is not a temporary promotion but a sustainable business model achieved by structurally eliminating intermediary costs through PWA technology. He emphasized the platform’s role as robust infrastructure for individuals to monetize their skills fairly and earn foreign currency across borders.
Chat Market supports smartphones and PCs via web browsers, requiring no app download. Its key features include 1-on-1 video calls, 1-to-many live streaming, and subscription management. The company plans to advance multi-language support following its Japan and U.
S. launch, aiming for a global infrastructure. In the U.
S. market, ONE STEP Co., Ltd. intends to target multi-channel networks (MCNs) and guilds with the slogan “Stop Giving Away 30%.”
ONE STEP Co., Ltd., led by Representative Director & CEO Takashi Ono, is headquartered in Chiyoda-ku, Tokyo, Japan. Its business involves the development and operation of internet platforms like Chat Market, in addition to photography services. The company’s mission is rooted in the belief that each person has the capacity to bring the world together.
