Mogo Inc. (NASDAQ: MOGO; TSX: MOGO), a digital wealth and payments company, announced its intent to seek regulatory approval to integrate crypto trading with its existing equity trading services, aiming to offer both capabilities on a single, regulated platform in Canada.
If approved, Mogo would become one of two companies in Canada authorized to provide both equity and crypto trading under a unified, regulated platform. This strategic move represents a structural expansion of Mogo’s development into an integrated, multi-asset investing platform. It follows the recent introduction of IntelligentInvesting.ai, a wealth experience designed for long-term capital building across traditional and digital assets.
This initiative reinforces Mogo’s history in crypto innovation within Canada. The company launched Canada’s first Bitcoin account in 2018 and became the third US-listed company to allocate Bitcoin to its balance sheet in 2020, after MicroStrategy and Block. This latest announcement builds on that legacy, aligning with Mogo’s presence at the intersection of fintech and hard asset capital allocation.
David Feller, Founder & CEO of Mogo, stated, “The question is no longer whether crypto belongs in a portfolio, it’s how to hold it intelligently. Our approach isn’t built on hype, but on structure, security, and long-term alignment. We’re not building a trading tool, we’re building a regulated, behaviorally sound platform where crypto plays a deliberate role in wealth creation. That’s the difference. And it’s one a disciplined investor would respect.”
Mogo currently facilitates equity investing through MogoTrade Inc. The addition of crypto trading to the company’s roadmap is aligned with Mogo’s capital allocation strategy, which includes a board-approved $50 million Bitcoin treasury authorization.
Greg Feller, Co-Founder & President of Mogo, commented, “This is not a marketing play. It’s a structural shift. The convergence of equities and crypto is not theoretical, it’s inevitable. Regulatory approval isn’t just a milestone, it’s a moat. With IntelligentInvesting.ai, we’re building a unified wealth experience designed for those who think in decades, not days.”
Through this initiative, Mogo aims to establish the only platform in Canada where long-term investors can manage both equities and crypto within a unified system based on behavioral discipline. Mogo Inc. is publicly listed on the NASDAQ and TSX.
