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DDC Enterprise Advances Bitcoin Treasury Strategy with QCP Group Partnership

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DDC Enterprise Limited (NYSE: DDC) has announced a strategic partnership with QCP Group, a global digital asset solutions provider, to develop and implement institutional-grade yield enhancement strategies for its Bitcoin treasury holdings.
The collaboration focuses on architecting and executing customized, risk-managed strategies for DDC’s Bitcoin reserves. This approach utilizes derivatives and other institutional-grade instruments to generate income while adhering to established standards of security and compliance. The partnership represents an evolution in corporate treasury management, moving beyond passive asset accumulation to active, risk-managed value generation from Bitcoin holdings.
Norma Chu, Founder, Chairwoman, and CEO of DDC, stated, “Partnering with QCP is a pivotal next step for DDC as we enhance our Bitcoin treasury’s strategic potential while minimizing risks. Yield generation is critical to our long-term value creation goals, and QCP’s deep expertise and institutional reputation ensure we can safely and effectively unlock new opportunities for our stakeholders. This partnership aligns perfectly with DDC’s vision for thoughtful and dynamic treasury management through market cycles.”
Darius Sit, Founder & CIO of QCP, commented, “DDC is part of an important shift in how corporations view their balance sheets, and we are proud to be their chosen partner for this next phase of their strategy. Putting dormant assets to work is a foundational concept in traditional finance, and our mission is to bring that same level of sophisticated, risk-managed capability to the digital asset world. We will be providing DDC with a comprehensive solution rooted in security, transparency, and operational excellence, proving that a Bitcoin treasury can be both a strategic reserve and a productive asset.”
The partnership aims to activate DDC’s treasury assets by generating productive yield from Bitcoin reserves through institutional-grade, customized solutions using market-tested instruments. This initiative seeks to establish a new benchmark for how public companies can manage digital assets to create shareholder value.
DDC Enterprise Limited, listed on the NYSE, is advancing corporate Bitcoin treasury strategies while maintaining its core as a global Asian food platform. The company has strategically positioned Bitcoin as a core reserve asset alongside its culinary brands, which include DayDayCook, Nona Lim, and Yai’s Thai.
QCP Group, established in 2017, operates as a digital asset partner providing tailored solutions across derivatives, spot trading, and structured products to institutional, professional, and accredited investors. Headquartered in Singapore with an office in Abu Dhabi, QCP Trading Middle East Limited has received In-Principle Approval (IPA) from the Financial Services Regulatory Authority (FSRA) of ADGM for regulated trading and investment solutions. Additionally, QCP Trading Pte. Ltd. in Singapore has received In-Principle Approval (IPA) for a Major Payment Institution (MPI) License from the Monetary Authority of Singapore (MAS) for OTC spot digital payment token (DPT) trading.

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