Paycom Software, Inc. (NYSE: PAYC) has launched “Know It All,” a new national advertising campaign featuring actor James Marsden, to promote its AI-driven IWant™ engine, designed to provide immediate access to human capital management data for executives, managers, employees, and HR teams.
In the “Know It All” commercial, James Marsden portrays a CEO who utilizes IWant to instantly retrieve information about his workforce, enabling him to connect with employees and address challenges in real time. The advertisement highlights how Paycom’s AI technology supports leadership and productivity while emphasizing human interaction.
This latest initiative follows Paycom’s previous “Unnecessary Action Hero” commercial campaign, which featured Shemar Moore and focused on inefficiencies in HR and payroll processes. The new campaign underscores Paycom’s ongoing commitment to creative storytelling and technological innovation within HR.
The “Know It All” commercial is being broadcast on prominent national cable networks and is also available on major streaming platforms, including YouTube TV, Roku, Peacock, HBO Max, and Disney+.
Paycom, a provider of comprehensive, cloud-based human capital management software, aims to simplify business operations and employee experiences through automated, command-driven HR and payroll technology. Its employee-first approach leverages AI and full-solution automation within a single database to streamline processes and enhance efficiencies. The IWant AI engine provides instant and accurate access to employee data without requiring users to navigate or learn the software. For over 25 years, Paycom has delivered its innovative technology and services to businesses of all sizes in the U.
S. and internationally.