Savvy Advisors Inc., a federally registered investment advisor affiliated with Savvy Wealth, Inc., has announced the addition of Colorado Wealth Group (CWG), a Denver-based wealth management firm with approximately $300 million in client assets under management (AUM). This integration contributes to Savvy’s reported growth of over 4.5 times in the past year, solidifying its position as a platform for financial advisors.
Colorado Wealth Group, founded by Steven Harp, CFP®, ChFC®, AIF®, CLU®, CLTC®, and Jacob Ray, AWMA®, AIF®, originated from their collaboration at Northwestern Mutual before establishing their own practice in 2016. The firm became fully independent in 2020 and currently serves approximately 350 high-net-worth clients. CWG offers fee-based multigenerational wealth management, investment management, and various planning services including financial, retirement, estate, and insurance planning, alongside in-house tax preparation led by a dedicated CPA.
Steven Harp, founder and CEO of Colorado Wealth Group, stated that the firm was established to provide a more personalized wealth management experience. He noted that partnering with Savvy provides the necessary “back-office engine,” infrastructure, investment resources, and marketing expertise to allow CWG to concentrate on client objectives and solutions. Jacob Ray, partner and COO, added that Savvy has streamlined operational workloads, enabling the team to focus on business expansion and client availability, contrasting with previous self-management of operations, client onboarding, and technology selection.
Through the partnership, Harp, Ray, Adrian Geiser, CFP®, CTFA®, Bruce Larson, CEP®, NSSA®, EA, and the rest of CWG’s eight-person team retain ownership of their client book. They gain access to Savvy’s infrastructure, AI-enabled tools, operational support, and portfolio management expertise, which are designed to save time, streamline processes, and enhance client service.
Beyond Colorado Wealth Group, Savvy has recently welcomed several other independent advisors and teams, including Chris Benda of Benda & Co Private Wealth, Michael Johnson, Mark Tassie, Dan Myers, Todd Juenger, Ryan Meda, Luis Rosa, Catalina Franco-Cicero, and Ryan Garland. The firm’s focus on supporting independent advisors has led to significant growth, with AUM more than doubling over the past six months.
Ritik Malhotra, founder and CEO of Savvy Wealth, commented that the new advisor teams, including Colorado Wealth Group, align with Savvy’s mission to support entrepreneurial mindsets. He highlighted that the partnership enables advisors to focus on client service and business growth by leveraging Savvy’s technology, resources, and support for scalable expansion. Malhotra noted the market’s positive reception to Savvy’s offering, emphasizing continued commitment to being a preferred RIA for advisors seeking independence and support.
Savvy’s platform is designed to be advisor-centric, prioritizing efficiency, ownership, and flexibility. Its integrated technology stack and support model aim to reduce advisor workload by up to 19 hours per week on middle- and back-office tasks. The firm’s transparent economics include an equity program for all advisors and full retention of book ownership. Additionally, Savvy offers multi-custodial flexibility, allowing advisors to choose custodians that best suit their clients’ needs.
